About The ISMM

The Institute of Sales & Marketing Management (ISMM) is the worldwide representative body for salespeople. Founded in 1911, the ISMM has been the authoritative voice of selling and the custodian of sales standards, ethics and best practice for over 100 years.

The ISMM is committed to developing sales talent and is recognised as an awarding organisation by the UK Government regulatory body Ofqual, with a full range of qualifications in Sales, Marketing and Sales Management.

ISMM members are drawn from every sector of industry and commerce. From those just embarking upon a sales career through to senior and experienced sales managers and directors, they share a commitment to upholding the standards of professionalism and integrity that are all hallmarks of sales success.

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To view the ISMM Code of Practice click here